For Dads
Dad Mode: Activated 💪
Rugged carriers, stylish diaper bags, practical newborn care kits, and gifts that celebrate the dad in your life.
Dad Essentials
Masculine carriers, practical gear, dad gifts, and baby care kits for hands-on dads.
Infantino
Infantino Flip 4-in-1 Convertible Carrier
Masculine, versatile carrier with 4 positions. Great for active dads.
Ergobaby
Ergobaby Omni 360 Baby Carrier
All-position carrier loved by dads. Supports front, back, and hip carrying.
Hap Tim
Hap Tim Diaper Bag Backpack
Sleek, masculine backpack-style diaper bag with 18 pockets. TSA-friendly.
Dagne Dover
Dagne Dover Indi Diaper Backpack
Premium unisex diaper bag with neoprene insulation and a changing pad.
Various
Dad T-Shirts Funny New Dad Gifts Set
Funny and heartfelt 'New Dad' themed shirt — great gift or just for fun.
Scott Mactavish
The New Dad's Survival Guide
Practical, funny guide to the first year of fatherhood. Great baby shower gift.
Frida Baby
Baby Grooming Kit for Dads
Complete infant grooming kit: NoseFrida snot sucker, nail file, thermometer, and more.
Nested Bean
Nested Bean Zen Swaddle
Gently weighted swaddle that mimics a parent's touch. Intuitive for dads to use.
Shared Baby Essentials
Great for any parent — everything you need for day-to-day baby care.
Pampers
Pampers Swaddlers Diapers
America's #1 newborn diaper. Ultra-soft with a wetness indicator and umbilical cord notch.
- Wetness indicator
- Umbilical cord notch
- Extra-soft layers
The Honest Company
Honest Company Diapers
Plant-based core, free of chlorine processing and lotions. Adorable prints too.
- Plant-based materials
- No harsh chemicals
- Hypoallergenic
WaterWipes
WaterWipes Baby Wipes
99.9% water — the purest baby wipe available. Dermatologist approved.
Similac
Similac 360 Total Care Infant Formula
5 HMO prebiotics to support immune health. Closest formula to breast milk.
Enfamil
Enfamil NeuroPro Infant Formula
Expert-recommended with MFGM and DHA for brain development support.
Dr. Brown's
Dr. Brown's Natural Flow Anti-Colic Bottles
Clinically proven to reduce colic, spit-up, and gas. Pediatrician #1 choice.
Comotomo
Comotomo Natural Feel Baby Bottles
Soft silicone bottle that mimics breastfeeding. Ideal for combination feeding.
HALO
HALO SleepSack Swaddle 3-Pack
Hospital-trusted 3-way swaddle. Reduces startle reflex for better sleep.
Chicco
Chicco KeyFit 35 Infant Car Seat
Top-rated infant car seat with easy LATCH installation and load leg.
Graco
Graco Modes Pramette Travel System
All-in-one travel system: stroller + infant car seat. 12 riding positions.
UPPAbaby
UPPAbaby VISTA V2 Stroller
Premium full-featured stroller that converts for twins or siblings. Expands with your family.
VTech
VTech VM819 Video Baby Monitor
1000ft range pan-and-tilt video monitor with night vision. No WiFi needed.
Nanit
Nanit Pro Smart Baby Monitor
HD camera with breathing monitoring, sleep tracking, and two-way audio.
Carter's
Carter's Baby Essentials Bodysuits 10-Pack
Soft 100% cotton snap-bottom bodysuits. Every baby needs a pile of these.
Ergobaby
Ergobaby Omni 360 Baby Carrier
All-position carrier supports front, back, and hip carrying. Up to 45 lbs.
Boba
Boba Wrap Baby Carrier
Stretchy wrap carrier for newborns. Keeps baby snug and hands-free.
Fisher-Price
Fisher-Price Deluxe Kick & Play Piano Gym
Lights, music, and kick-activated piano. Grows from lay-to-sit play.
Lovevery
Lovevery The Play Gym
Science-based activity gym designed for each stage of development.
Belly Basket
Belly Basket Natural Wicker Storage Basket
Handwoven seagrass basket perfect for organizing diapers, blankets, and toys.